Programmatic Buyers
Bring your winning strategy to life
Our platform gives you easy access to everything you need to deliver performance for your brands.
Digital innovation, powered by human intuition
Audience-first strategy, more accurate measurement solutions, AI-enhanced media buying – discover trader predictions for the future and how we're leading the way.
Discover the best ways to reach your most relevant audiences
Focus on your priority decisions with Koa™ as your AI co-pilot
Forecast the impact of every change before you make it
Easily buy the best inventory across the open internet
Make your data work harder to drive full-funnel performance
Start with a seed
Use data to define your ideal customer and improve the relevance of every campaign.
Spend your time where it matters
Follow workflow guidance to prioritise the setup and optimisation decisions that will have the biggest impact on performance.
Minimise guess-and-check optimisations
Check a real-time forecast to see how your changes will affect performance before you apply them.
Access premium inventory that scales
Target the Sellers and Publishers 500 Plus and say goodbye to troubleshooting campaign pacing and inventory quality.
Elegant design with more efficient trading in mind
Our intuitive user interface surfaces the most important insights to help you make smarter decisions, faster.
Say hello to Kokai, the update that changes everything
Check out these articles on the Resource Desk to discover the "why" behind our newest platform update, Kokai.
Step into the future of media buying
Now, advertisers can join in on an elevated experience that takes media buying to the next level.
Drive more valuable reach across the open internet
An abundance of inventory is only as good as a marketer’s ability to reach consumers. Our platform helps you make a bigger impact with your consumers across the open internet.
Learn how to centre your campaigns on audiences
Our platform has been revamped to prioritise audience-first buying, enhancing your campaigns and helping you make smarter decisions faster.