Retail

Fruit of the Loom taps Walmart DSP to find buyers

Back-to-school season is one of the most important times for Fruit of the Loom to reach more customers. Together with their advertising agency, GSD&M, Fruit of the Loom used tools like predictive audience segments and in-flight optimization on Walmart DSP to reach new and existing customers, driving sales and return on ad spend.

Additional client success stories

Case Studies Omnichannel

Asahi grows online sales by 4x with UID2 omnichannel strategy

Man at a bar smiling at his phone, with a brown overlay and logos for Asahi and Dentsu placed over the image

Case Studies Omnichannel

IKEA builds on omnichannel success to drive 339% increase in conversions

Green graphic with white text for "IKEA" and "Mindshare" with a video play button in the corner

Case Studies Omnichannel

JLR increases showroom visits by 423% with UID2-powered omnichannel campaign