The Resource Desk | The Trade Desk

The Resource Desk

Best practices, how-to guides, insights, and inspiration for ad pros

Featured Our platform

Create campaigns faster with a simplified workflow

This upgraded campaign experience puts all the essential campaign setup elements at your fingertips, giving you more control and making it easier than ever to launch with ease and efficiency.

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The latest

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Resources Omnichannel

Digitizing every screen: How Bell Media and Bayer Canada connect campaigns across channels

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Insights Omnichannel

The Pharma Marketing Report

Case Studies Retail

Cheez-It attracts U.K. snackers with an omnichannel strategy powered by retail data

Case Studies Our platform

Media agency Together breaks through with decisioned media buying on Kokai

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Insights Omnichannel

Webinar: How HCPs really engage with media

Resources Our platform

How to drive outcomes with SPO and Blue Lists

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Insights Retail

Instant Intelligence: Americans tighten budgets, but fast food stays on the menu

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Resources Our platform

Supercharge your creative strategy with generative AI solutions

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Resources Data and measurement

How McDonald’s Canada and OMD are maximizing results with first-party data

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Hear from ad pros on how to level up your marketing tactics

INSTANT INTELLIGENCE

Instant Intelligence: Americans tighten budgets, but fast food stays on the menu

Nearly 9 in 10 U.S. adults visit quick-service restaurants monthly, and only a small share say they’ll cut back when reining in spending.

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Get to know the Kokai platform update

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