Channels

Mobile advertising

Mobile ads help you reach your audience on their most personal devices: smartphones and tablets. Inventory options include display, video, and audio — both in-app and through the browser.

What is mobile advertising?

From laid-back, leisurely scrolling to leaned-in research gathering, mobile ads are a valuable nurture tactic for consideration and conversion.

image of mobile advertising formats

Why advertise on mobile?

Mobile devices are always with us, and they reflect the honest preferences of their users. With mobile advertising, you can reach your audience across a wider range of moments, wherever they are — from laid-back, leisurely scrolling to leaned-in research gathering. Mobile ads are a valuable nurture tactic for consideration and conversion.

Image of mobile advertising reaching targeted audience

The advantages of using our platform

Mobile advertising on our platform helps give you more control over where, and how, you reach your most valuable audiences while they spend time on their most important devices.

Cross-device audience targeting, with geofencing

Reach your audience with the perfect message when they’re in the right place to take action.

Control your mobile inventory quality and precision

Target your campaigns to the specific mobile apps and web experiences that help your brand grow.

Prove your impact with privacy-conscious measurement

Connect your campaigns to the outcomes that matter, whether it's app installs, real-world sales, or foot traffic — all with privacy top of mind.

Integrating mobile in your omnichannel campaign gives you access to:

Our partners power our platform.

Learn how brands are using mobile advertising to stay ahead

Image features the words "Case Study | New Zealand | Samsung Galaxy" beside a gold, gray, and pink Samsung Galaxy phones.

By combining data-driven precision with innovative strategies, we’ve reshaped our brand perception and taken campaign performance to remarkable levels. The Trade Desk not only helped us increase our brand resonance, but also set a new benchmark for effective marketing.

Nikola McCarthyHead of Digital, Samsung New Zealand

Get up to speed on the ins and outs of mobile measurement — yes, it is possible.


CONTACT

Let's work together

Get in touch with our sales team to learn more about Mobile Advertising.