Help grow your brand across every channel

Manage your national and regional campaigns at every stage of the customer journey with a powerful omnichannel media buying platform.

Stay relevant along the path to purchase across the open internet

Today, car buyers are doing a lot of research. And omnichannel advertising is a better way for your brand to stay front and center along the path to purchase.

Data graphic outlines the three stages an auto buyer's journey is shaped by: Initiate, Research & Refine, and Finalize

Pique your audience’s interest

Omnichannel advertising helps inspire a deeper dive into your brand and gets the ball rolling on the buying process.

Data graphic: 39% of intenders seek more detailed information after being exposed to an ad; 54% of ads served through digital channels are likely to prompt further research

Navigate the fragmented media ecosystem to help reach potential buyers

Automotive Report 2024 | Global | Navigating the long road to purchase: How marketers can influence car shoppers along the way

Car buyers have access to more information than ever, which has led to an extended buying process. This sea change has created an opportunity for marketers to engage with their audience through omnichannel marketing. Download our report to learn more.


See how the world’s biggest automakers are thriving with omnichannel marketing  


News from The Current

Ford Chief Futurist, Jennifer Brace, joins The Current Podcast to discuss how prepping for the future is imperative for marketing.

Ford’s Chief Futurist imagines how AI could grow the relationship between drivers and their cars.