The Resource Desk | The Trade Desk

Best practices, how-to guides, insights, and inspiration for ad pros

Showing 136-144 of 276 Results

A mother and her young daughter smile while looking at a tablet together inside a cozy, decorated blanket fort, overlaid with the Andrex and Ocado logos and the tagline "Get Comfortable."

Case Studies Retail

Andrex absorbs Ocado’s retail data for real-time optimisations

A laptop against a background of gray gears pictures animated blue and white gears.

Resources Our platform

Year in review: 13 product updates you can leverage in 2024

Case Studies Data and measurement

VILSA scores a big win with digital out-of-home, boosting brand awareness and engagement

A promotional image with a warm-toned filter, featuring the logos of Kraft Heinz and CARAT over a background of a family sharing a meal together.

Case Studies Data and measurement

How Kraft Heinz served up online-to-offline conversions in Indonesia

Samsung x Starcom x The Trade Desk case study

Case Studies Identity

Samsung closes the loop on attribution for online and offline sales

Resources Identity

EUID myths: it’s costly and compromises security, right?

A tall digital screen with a microphone in front if it sits between two tall speaker boxes.

Resources Our platform

Amplify your brand with data-driven digital out-of-home (DOOH)

Case Studies Connected TV

LG Display sharpens its strategy to reach potential OLED TV buyers with a data-driven Connected TV campaign

The Open Internet Report: Australia - The Trade Desk Intelligence

Insights Identity

The Open Internet Report: Australia

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INSTANT INTELLIGENCE

CTV is where Gen Zers are most likely to see your ad

Research reveals that Gen Z prefers ads on CTV over other digital channels. Our omnichannel report provides key insights and advertising tips on how to reach them.

Find out why

The Trade Desk Intelligence - Data vis

Get to know the Kokai platform update

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Resources Our platform

Step into the future of media buying

Graphic of a computer with the Programmatic Table - Kokai, The Resource Desk

Resources Our platform

3 tips to maximize the value of campaign seeds

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Resources Our platform

Unlock better campaign performance with the Decision Power and Relevance metrics

"Introducing Decision Power Score" by The Trade Desk

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