Resource Desk
Connected TV

CTV

As consumers shift to streaming through apps on smart TVs and OTT devices, stay ahead of curve

Showing 46-54 of 72 Results

The Trade Desk Intelligence - Future of TV Report - Australia

Insights

The Future of TV Report: Australia

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Case Studies

Johnson & Johnson extends their care to the open internet — reaching audiences with CTV and OTT

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Resources

Connected TV: Unlock the potential of audience-centric measurement

Graphic on a yellow solid background of color pulls falling inside an illustrated tv with a solid purple screen

Resources

4 reasons why pharma’s shift to Connected TV is finally happening

A hand holds a tv displaying an orange screen and play button over a citrus hand juicer

Resources

4 benefits of an omnichannel campaign strategy

Two basketball players on a court with an illustration of a line graph coming off the court

Resources

One-upping the competition with live sports on Connected TV

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Case Studies

Tombras triples conversion lift with HBO Max and TV Quality Index

Forward '23: Always On - The Trade Desk

Resources

Forward ’23: Always On — 7 key takeaways advertisers should know

Pacman like game on a TV with a megaphone in the middle of the maze

Resources

Connecting the dots on your Connected TV advertising with content signals